Meet the Founder

Merna Ayoub founded GrayMatter HR after noticing that small businesses struggled to get the same level of support as larger organizations due to limited resources. She noticed that small business owners were often overwhelmed by recruiting, onboarding, and leadership development- after all, they juggle a million hats! GrayMatter HR fills the gap by delivering simple, practical HR solutions from industry experts that save time and help businesses grow sustainably. Merna works hard to build strong, empowering workspaces for her clients and maintains a people-first approach.

Merna holds her Professional Human Resource certification from HRCI®, the premier credentialing organization for the human resource profession, and holds a Masters degree in Business Administration with a focus on Leadership in Organizations from East Carolina University.

When she’s not helping businesses grow, Merna loves spending time with her family, discovering new restaurants, and mentoring fellow entrepreneurs. Her mission is to make HR easy and accessible, so small business owners can focus on what they do best!

GrayMatter HR believes that people are the heart of every successful business- after all, they are the boots on the ground! Our team is unapologetically passionate about helping companies like yours hire great talent, welcome them to the team, and develop confident leaders that create sustainable long-term success.

Our mission is to make HR simple, effective, and tailored to your business needs. We're here to help you build a team that's not just good-but great! We do this by focusing on three key areas of your business.

1️⃣Recruiting: We help you find top talent to build a stronger team.

2️⃣Onboarding: We make sure new hires feel welcome and ready to succeed.

3️⃣Leadership Development: We coach managers to become confident, inspiring leaders.

person holding green flower bud
person holding green flower bud

150+

15

Trusted by Companies

Proven Results

People-First HR Solutions